Green holding tank deodorants and cleaners are an important market segment for Thetford Corporation. Although its current formaldehyde-free holding tank deodorant lineup, SupremeGreen, has a strong market presence nationally, Thetford Corporation has replaced it with an even smarter environmental choice, EcoSmart.
“The upgrade is part of the company’s continuous improvement program,” according to Kevin Phillips, Thetford VP of marketing and sales. “Our customers want to be sure we are meeting higher standards and delivering products that provide them a meaningful choice in the market,” he said.
Thetford is committed to giving RVers what they want and protecting the environment. While many products claim to be green, EcoSmart is third-party certified and meets the stringent criteria of North America’s oldest, most respected environmental standard and certification agency EcoLogo. Carrying this logo means that a sanitation deodorant must control odors, decrease waste materials, be biologically based and non-toxic, not harm human, riparian or aquatic species, won’t accumulate in the environment and have limited surfactants that biodegrade. An EcoSmart formulation has already been successfully marketed throughout Europe for over 20 years and in Canada for almost 10 years.
Providing 70% better odor control than other products in the “green” category, EcoSmart quickly breaks down waste and tissue to prevent messy clogs. The EcoSmart product line is available in formaldehyde-free and enzyme formulas to better meet the needs of individual outdoors enthusiasts. Both liquids are offered in 32 and 64 oz. bottles, while the formaldehyde-free formula also comes in toss-in form for the ultimate convenience and one-gallon bottles.
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